A global multi-award-winning advertising creative director, Mauricio has worked across four continents and held creative leadership roles at Crispin Porter + Bogusky Boulder, Saatchi & Saatchi Sydney, JWT, Young & Rubicam and SCFP Barcelona.

Career highlights include the cultural hacking experiment “Palessi” for Payless Shoes, which generated billions of earned media impressions globally, and the ‘State of Respect” campaign for the MTA that turned the outline of New York into a mask in a series of beautiful posters that celebrated the strength and resilience of New Yorkers during the pandemic.

Mauricio was the founder of The Conquistadors Collective, a creative boutique that started as a globe-trotting team at the end of 2009. After pioneering in the world of nomad freelancing, the company established roots in New York in October, 2011. Conquistadors most recognized work can be found today in the archives of The One Club of Creativity, Cannes Lions International Festival, Epica Awards, Lürzer’s Archive, Communication Arts, Spanish Club of Creatives, Laus, AdAge, AdWeek and Fast Company’s annual World Changing Ideas Awards.

Contact: hi@mauricio-alarcon.com